高中英语牛津上海版高二上册Unit 4 Big Businesses多媒体教学课件ppt

这是一份高中英语牛津上海版高二上册Unit 4 Big Businesses多媒体教学课件ppt，共21页。PPT课件主要包含了Big Mac，McNuggets，Menu，Voices，Value，Reasons等内容，欢迎下载使用。
French Fries
chicken wings
Hamburgers Big Mac Crispy Chicken Classic SandwichChicken Chicken McNuggets Crispy Chicken WingsBeverages Cca-cla Orange Juice Iced Tea
Snacks & Sides Wrld Famus FriesDesserts Baked Apple Pie Ice Cream Cne
Unit 4 Main ReadingThe hamburger business
Skim the passage and answer the questins belw.
1. Where can we find this passage?
2. What d yu think the passage is abut?
Cking recipes.The histry f McDnald’s. The reasn fr the success f McDnald’s Sme advice n hw t start a business
In a magazine.
3. The passage is written in the rder f ___.
A. timeB. placeC. stepD. theme
riginal McDnald’s
Ray Krc’s visit
Ray’s 1st McDnald’s
100th McDnald’s
cmplete wnership by Ray
>3,000 McDnald’s
McDnald’s @ HK
McDnald’s @ Shenzhen & Mscw
McDnald’s @ Beijing
Listen t the recrding and tell McDnald’s Histry accrding t the timeline.
The bigger the chain,The greater the gain.
McDnald brthers
Wh made it happen?
True r False Questins
1. Ray Krc was surprised because the hamburger stand had ne milkshake machine.
2. Ray Krc and the brthers all had the ambitin t expand the cmpany.
3. Ray Krc was nt a creatr but he was a histric figure in the develpment f McDnald.
“I was fnd f the idea f making McDnald's the biggest and the best. The brthers were happy with what they had; they didn't want t be bthered with mre risks.”Ray Krc -----New Yrk Times
Read the rest f the article (frm line 26) and find ut the mtt.
Further thinking
Hw t illustrate the mtt
teach farming techniques
management and custmer service skills
Paragraph 7
Paragraph 8
Paragraph 2
Hamburger university
Hamburger University
What is yur understanding f value?
As fr me, the value is efficiency because efficiency is the N. 1 principle fr a fast fd restaurant.
Value is ________, because ____________.
Why d yu think McDnald’s can achieve such great success?
1. Cking recipes
2. Mtt‘Q,S,C,V’
3. Training prgramme
4. Challenge frm ther cmpanies
It is nt talent, nt genius, nt educatin but yur heart that will lead t success.
-------Ry Krc
esternized life
Small burger, big .
The hamburger business
Read the text alud twice.List sme imprtant elements fr a successful business.
Assignment