高中英语牛津上海版高二上册Unit 4 Big Businesses评课ppt课件

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Chain Stres
Grup Discussin
What are the features f Chain Stres?
staff dressed in unifrms
Chain Stres' Features
style f decratin and envirnment
Categries f Chain Stres
Brainstrming:
Cnvenience Stre
Supermarket
Appliances stre
Appliances Stre
Snack fd chain
Suppse yur grup members are n the bard f directrs, determined t expand it by pening chain stres.Create: yur name, mtt,main prducts, and target custmers.
Be Creative
Grup Wrk: Stage 1
Intrductin f the chain stresInfluence f chain stres n peple’s daily lifeReasns f chain stres’ riseCmments n chain stres’ rise
the f Chain Stres in China
True r False. Crrect it if necessary.
1.Mre chain stres are seen everywhere in peple nly g t chain stres during peple take chain stres int cnsideratin when chsing the living stres are always in cnvenient stre in a chain will be similar and cntain similar prducts.
in big cities
Chains becme part f their daily life
1.Where can yu buy a DVD r MP3 player?A. At a Lianhua supermarketB. At a little Ht Sheep HtptC. At GMe ApplaincesD. At a Bread Talk
2. As t the fllwing reasns fr the grwth, Which is nt true?A. Opened in easily accessible placesB. Having a gd atmsphereC. Staying pen fr 24-7D. Offering a wide range f gds/cmmdities
Chain stres have becme part f peple’s daily lives.
Meeting the custmers’ needs is the reasn fr the fast grwth f Chain stres in number and influence
Chain stres are a welcme develpment in China.
The number f chain stres has greatly increased in big cities in China.
Tpic Sentence:
Why have chain stres grwn s fast _____ number and _______? Meeting the __________ needs is the answer. Opened in cnvenient _______, the sres are usually next dr t peple’s hmes and clse t bus stps r undergrund statins. They ffer a wide _______ f prducts in a clean, _______ and relaxing envirnment. Every stre in a chain _______ in the same way as the thers d. That way, everyne knws what t expect _____ _______ they shp there. The prices are _______ t.
Spt Dictatin
1. Chse r design:yur lcatin, staff, decratin, envirnment, … 2. List the advantages f yur chain stres
Grup Wrk: Stage 2
Mtts fr yur referenceBurger King: Have It Yur WayKFC: S Gd (was Finger Lickin' Gd)McDnald's: I'm lvin' ItSubway (赛百味): Eat FreshNike: Just d ItAdidas: Impssible is nthingSamsung (三星): Everyne's invitedApple: Think DifferentStarbucks: Inspire and nurture the human spirit
Advantages f Chain stres
Cnvenient: next dr t…, clse t …,
A wide range/variety f…, varius
Clean, well-lit, relaxing, easy, beautiful, cmfrtable, nt cld/ht
Reasnable, fair, apprpriate, prmtins
Business Hurs
Lnger, even rund the clck, 24-7
Cheerful, plite, fast, helpful, friendly, prfessinal, cnsiderate and thughtful
Guaranteed, after-sales service
Operating in the same way, what t expect
Disadvantages f Chain Stres
Exhausted frm a week’s hard wrk?Invite several friends ver and refresh yurselves in OUR Karake.
Grup Wrk: Stage 3
Final Call fr Vte:Pssible Chices:AdvertisementRle-Play (act ut the wnderful shpping experience custmers may have in yur stre)A summary f yur advantages …
the Mst Ppular Chain Stres