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冀教版八年级下册Lesson 29 How to Push a Product教学ppt课件
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这是一份冀教版八年级下册Lesson 29 How to Push a Product教学ppt课件，文件包含Lesson29pptx、Lesson29mp3等2份课件配套教学资源，其中PPT共34页， 欢迎下载使用。
Key wrds & phrases: create; custmer; already; similar; ffer; shine; succeed; push a prduct; stand ut; catch ne’s eye; have an interest in . Key sentences: 1. S, tell peple what is special abut it. 2. Third, decide what yur ad will tell peple abut yur prduct. 3. Peple cming t trade shws already have an interest in similar prducts.T learn hw t push a prduct.
Wrds & Expressins
battle create ad custmeralreadysimilarsample
n. 战斗；战役v. 创作；创造n. 广告n. 顾客；主顾；客户adv. 已经adj. 相像的；相仿的；类似的n. 样品；样本
ffer shine quality surely succeed
v. 提供；供给v. 发光；反射（shne/shne）n. 质量；品质adv. 当然；确信无疑v. 成功；做成
push a prduct stand utcatch ne’s eyehave an interest in
推销产品出色；杰出；更为重要吸引某人的目光在……方面有兴趣
D yu knw hw t push a prduct?
make their prducts stand ut
catch peple's eye
g t trade shws
use samples
If yu had yur wn prduct t sell, hw wuld yu push it?
Presentatin
After a lt f hard wrk, yu finally have yur prduct. But that’s nly half the battle. Nw yu have t get peple t buy it.
Is yur prduct easy t use? Hw can yur prduct imprve peple’s lives? Why shuld peple buy YOUR prduct? Remember, yu need t make yur prduct stand ut. S tell peple what is special abut it. Hw can yu d that? Here are a few suggestins.
Create an ad. First, study yur custmers’ ages, interests and ther infrmatin. Secnd, chse a type f ad—TV, bus, magazine, newspaper r Internet. Third, decide what yur ad will tell peple abut yur prduct. Find ways t catch their eye. G t trade shws and present yur prduct. Peple cming t trade shws already have an interest in similar prducts. They can experience yur prduct, enjy it and even cme t lve it.
Push yur prduct using samples and gd deals. Peple get t knw the advantages f yur prduct after they experience using it. Offering samples and deals will get yu mre custmers.
These suggestins can make yur prduct really shine. Hwever, gd quality is the mst imprtant thing. With a gd quality prduct and excellent advertising, yu will surely succeed.
Learning Tip
If yu “push” a prduct, what are yu ding? Well, if it’s a pushpin, yu may be really pushing it. But if yu're “pushing” a prduct, yu are trying t sell it.
There is a push-pin hlding up this piece f paper.
Let’s D It!
1. Read the lessn and write true (T) r false (F) .
1. Making yur prduct is just half the battle. ( ) 2. There are nly three ways t push a prduct. ( ) 3. Custmers learn the advantages f a prduct by using it. ( ) 4. Only excellent advertising can help yu succeed. ( )
2. Write dwn the tpic sentences f paragraph 3, 4 and 5.
Create an ad.
G t trade shws and present yur prduct.
Push yur prduct using samples and gd deals.
3. Cmplete the passage with the crrect frms f the wrds r phrases in the bx.
custmer similar ffer excellent stand ut catch ne’s eye
It’s nt easy t make yur prduct succeed. Because there are always ________ prducts n the market, yu have t put in mre effrt. Yu shuld chse specific ____________, then create a perfect ad t ______________ . When they buy yur prduct, _____ them gd service. Remember, ________advertising will always make yur prduct __________.
catch their eye
PROJECT ADS FOR NEW PRODUCTS! A prduct is smething that yu sell. In small grups, think f a new prduct. It can be a funny prduct r a prduct that helps peple. Think hard and have fun! Create an advertisement fr yur prduct. Yu can get useful infrmatin frm TV, newspapers r the Internet. Here are sme ideas：
•What des yur prduct d? •Wh wuld want t buy it? •What kind f ad wuld sell yur prduct best? A TV ad? A radi ad? A newspaper ad? •Hw much mney wuld peple pay fr yur prduct? As a grup, present yur ad t the class.
This kind f cmputer is f gd quality. The Red Star Cmputer is a new kind f cmputer prduced by Beijing Cmputer Factry. The Red Star Cmputer cntains much tp and new technlgy and it is famus fr its excellent quality and reasnable price, ￥3 500.It is cntrlled mstly by itself, s it is very easy t use. It is easy t carry, because it is small and light. Once yu have ne f this kind, yu'll enjy it very much. Nw the Red Star Cmputer sells well in ur shp and we have plenty f them.
Language pints
1. Remember, yu need t make yur prduct stand ut.（教材P74）
stand ut 出色；杰出e.g. Amy stands ut amng thse girls.埃米在那些女孩当中特别出众。stand fr 代表；拥护；容忍stand by 支持；遵守
2. Create an ad. （教材P74）
create v. 创作；创造关联词汇：creatr n .创造者creatin n .创造；创建creative adj .有创造(力) 的creature n .生物
3. Find ways t catch their eye.（教材P74）
catch ne’s eye 吸引某人的目光 此处eye为“目光”的意思。同义短语：draw ne’s eye/attentine.g. Can yu catch that girl’s eye? 你能吸引那位女孩的目光吗?
4. Peple cming t trade shws already have an interest in similar prducts.（教材P74）
already adv. 已经一般位于be动词、助动词之后，行为动词之前，也可位于句末加强语气。e.g. I have already finished ding my hmewrk.我已经做完了我的家庭作业。I have seen the film already. 我已经看过这部电影了。The tea is nt cld yet. 茶还没有凉。I still dn’t understand. 我仍然不明白。
辨析：already, yet 与 still① already“已经”, 常用于肯定句中, 有时用于疑问句和否定句, 表示惊讶。② yet “已经；尚未”, 用于否定句或者疑问句中，谈论预期发生的事或某事是否已发生。③ still“仍然；还”，表示某事仍在继续， 一般位于句中。
have an interest in 在……方面有兴趣 后可接名词、代词或动名词作宾语。与其含义类似的短语：take an interest in 对……有兴趣shw an interest in 对……表现出兴趣be interested in 对……感兴趣
5. Offering samples and deals will get yu mre custmers.（教材P74）
ffer v. 提供；供给ffer+ sth.提出某事ffer t d sth.(主动) 提出做某事ffer sb. sth.提供给某人某物= ffer sth. t I ffered a new plan.我提出一个新计划。She ffered t carry the bx fr her mther.她提出帮她母亲搬箱子。The bss ffered us a car.那位老板提供给我们一辆小汽车。
辨析：ffer与prvide
prvide sb. with sth.=prvide sth. fr sb.
6. With a gd quality prduct and excellent advertising, yu will surely succeed.（教材P74）
succeed v. 成功；做成e.g. If yu try hard, yu will succeed. 如果你努力, 你就会成功。
succeed 的词形变化
一、用方框内所给单词或短语的适当形式填空
1. My hbby______________hers. 2. At last, we all succeed in ____________ the exams. 3. He______________in the team fr his height. 4. Xi La, a singer frm Malaysia, ______________ when she was first n the stage. I like her. 5. Why d yu__________________learning English?
is similar t
caught my eye
have an interest in
1. —Hw is Gerge nw?—I hear the manager________ him a gd jb, but he refused it. A. shwedB. ffered C. passed D. paid2. —Hw difficult the rad t ________is!—S it is! Yu need lts f hard wrk t ________. A. success; succeedB. success; successC. succeed; succeedD. succeed; success
3. —It's imprtant fr us t knw ________ all the subjects. —Yeah, grup wrk is my favrite. A. hw t study B. when t study C. which t study D. what t study4. —Can yu tell the differences between these tw pictures?—Differences? Oh, n. They lk quite________.A. differentB. similarC. strangeD. interesting
Key wrds & phrases: create; custmer; already; similar; ffer; shine; succeed; push a prduct; stand ut; catch ne’s eye; have an interest in . Key sentences: 1. S, tell peple what is special abut it. 2. Third, decide what yur ad will tell peple abut yur prduct. 3. Peple cming t trade shws already have an interest in similar prducts.T learn hw t push a prduct.
Wrds & Expressins
battle create ad custmeralreadysimilarsample
n. 战斗；战役v. 创作；创造n. 广告n. 顾客；主顾；客户adv. 已经adj. 相像的；相仿的；类似的n. 样品；样本
ffer shine quality surely succeed
v. 提供；供给v. 发光；反射（shne/shne）n. 质量；品质adv. 当然；确信无疑v. 成功；做成
push a prduct stand utcatch ne’s eyehave an interest in
推销产品出色；杰出；更为重要吸引某人的目光在……方面有兴趣
D yu knw hw t push a prduct?
make their prducts stand ut
catch peple's eye
g t trade shws
use samples
If yu had yur wn prduct t sell, hw wuld yu push it?
Presentatin
After a lt f hard wrk, yu finally have yur prduct. But that’s nly half the battle. Nw yu have t get peple t buy it.
Is yur prduct easy t use? Hw can yur prduct imprve peple’s lives? Why shuld peple buy YOUR prduct? Remember, yu need t make yur prduct stand ut. S tell peple what is special abut it. Hw can yu d that? Here are a few suggestins.
Create an ad. First, study yur custmers’ ages, interests and ther infrmatin. Secnd, chse a type f ad—TV, bus, magazine, newspaper r Internet. Third, decide what yur ad will tell peple abut yur prduct. Find ways t catch their eye. G t trade shws and present yur prduct. Peple cming t trade shws already have an interest in similar prducts. They can experience yur prduct, enjy it and even cme t lve it.
Push yur prduct using samples and gd deals. Peple get t knw the advantages f yur prduct after they experience using it. Offering samples and deals will get yu mre custmers.
These suggestins can make yur prduct really shine. Hwever, gd quality is the mst imprtant thing. With a gd quality prduct and excellent advertising, yu will surely succeed.
Learning Tip
If yu “push” a prduct, what are yu ding? Well, if it’s a pushpin, yu may be really pushing it. But if yu're “pushing” a prduct, yu are trying t sell it.
There is a push-pin hlding up this piece f paper.
Let’s D It!
1. Read the lessn and write true (T) r false (F) .
1. Making yur prduct is just half the battle. ( ) 2. There are nly three ways t push a prduct. ( ) 3. Custmers learn the advantages f a prduct by using it. ( ) 4. Only excellent advertising can help yu succeed. ( )
2. Write dwn the tpic sentences f paragraph 3, 4 and 5.
Create an ad.
G t trade shws and present yur prduct.
Push yur prduct using samples and gd deals.
3. Cmplete the passage with the crrect frms f the wrds r phrases in the bx.
custmer similar ffer excellent stand ut catch ne’s eye
It’s nt easy t make yur prduct succeed. Because there are always ________ prducts n the market, yu have t put in mre effrt. Yu shuld chse specific ____________, then create a perfect ad t ______________ . When they buy yur prduct, _____ them gd service. Remember, ________advertising will always make yur prduct __________.
catch their eye
PROJECT ADS FOR NEW PRODUCTS! A prduct is smething that yu sell. In small grups, think f a new prduct. It can be a funny prduct r a prduct that helps peple. Think hard and have fun! Create an advertisement fr yur prduct. Yu can get useful infrmatin frm TV, newspapers r the Internet. Here are sme ideas：
•What des yur prduct d? •Wh wuld want t buy it? •What kind f ad wuld sell yur prduct best? A TV ad? A radi ad? A newspaper ad? •Hw much mney wuld peple pay fr yur prduct? As a grup, present yur ad t the class.
This kind f cmputer is f gd quality. The Red Star Cmputer is a new kind f cmputer prduced by Beijing Cmputer Factry. The Red Star Cmputer cntains much tp and new technlgy and it is famus fr its excellent quality and reasnable price, ￥3 500.It is cntrlled mstly by itself, s it is very easy t use. It is easy t carry, because it is small and light. Once yu have ne f this kind, yu'll enjy it very much. Nw the Red Star Cmputer sells well in ur shp and we have plenty f them.
Language pints
1. Remember, yu need t make yur prduct stand ut.（教材P74）
stand ut 出色；杰出e.g. Amy stands ut amng thse girls.埃米在那些女孩当中特别出众。stand fr 代表；拥护；容忍stand by 支持；遵守
2. Create an ad. （教材P74）
create v. 创作；创造关联词汇：creatr n .创造者creatin n .创造；创建creative adj .有创造(力) 的creature n .生物
3. Find ways t catch their eye.（教材P74）
catch ne’s eye 吸引某人的目光 此处eye为“目光”的意思。同义短语：draw ne’s eye/attentine.g. Can yu catch that girl’s eye? 你能吸引那位女孩的目光吗?
4. Peple cming t trade shws already have an interest in similar prducts.（教材P74）
already adv. 已经一般位于be动词、助动词之后，行为动词之前，也可位于句末加强语气。e.g. I have already finished ding my hmewrk.我已经做完了我的家庭作业。I have seen the film already. 我已经看过这部电影了。The tea is nt cld yet. 茶还没有凉。I still dn’t understand. 我仍然不明白。
辨析：already, yet 与 still① already“已经”, 常用于肯定句中, 有时用于疑问句和否定句, 表示惊讶。② yet “已经；尚未”, 用于否定句或者疑问句中，谈论预期发生的事或某事是否已发生。③ still“仍然；还”，表示某事仍在继续， 一般位于句中。
have an interest in 在……方面有兴趣 后可接名词、代词或动名词作宾语。与其含义类似的短语：take an interest in 对……有兴趣shw an interest in 对……表现出兴趣be interested in 对……感兴趣
5. Offering samples and deals will get yu mre custmers.（教材P74）
ffer v. 提供；供给ffer+ sth.提出某事ffer t d sth.(主动) 提出做某事ffer sb. sth.提供给某人某物= ffer sth. t I ffered a new plan.我提出一个新计划。She ffered t carry the bx fr her mther.她提出帮她母亲搬箱子。The bss ffered us a car.那位老板提供给我们一辆小汽车。
辨析：ffer与prvide
prvide sb. with sth.=prvide sth. fr sb.
6. With a gd quality prduct and excellent advertising, yu will surely succeed.（教材P74）
succeed v. 成功；做成e.g. If yu try hard, yu will succeed. 如果你努力, 你就会成功。
succeed 的词形变化
一、用方框内所给单词或短语的适当形式填空
1. My hbby______________hers. 2. At last, we all succeed in ____________ the exams. 3. He______________in the team fr his height. 4. Xi La, a singer frm Malaysia, ______________ when she was first n the stage. I like her. 5. Why d yu__________________learning English?
is similar t
caught my eye
have an interest in
1. —Hw is Gerge nw?—I hear the manager________ him a gd jb, but he refused it. A. shwedB. ffered C. passed D. paid2. —Hw difficult the rad t ________is!—S it is! Yu need lts f hard wrk t ________. A. success; succeedB. success; successC. succeed; succeedD. succeed; success
3. —It's imprtant fr us t knw ________ all the subjects. —Yeah, grup wrk is my favrite. A. hw t study B. when t study C. which t study D. what t study4. —Can yu tell the differences between these tw pictures?—Differences? Oh, n. They lk quite________.A. differentB. similarC. strangeD. interesting
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