2020版一轮复习英语译林全国版学案：必修4Unit1Advertising




(一)课前自主学习

Ⅰ.阅读单词——————知其意
1．welfare n．[纵联1] (个体或群众的)幸福、安全和健康；福利
2．campaign n. 运动
3．motto n. 座右铭；格言，箴言
4．intelligence n. 智力，才智；情报
5．comprehension n. 理解力，领悟能力；理解练习
6．amazed adj. 大为惊奇
7．breath n. 气息；呼吸
8．publisher n. 出版社，出版机构；出版人，发行人
9．eye­catching adj. 引人注目的
10．nationwide adj.& adv. 全国范围的(地)，全国性的(地)
11．multiply vi.& vt.[纵联2] 成倍增加，迅速增加；乘，乘以
Ⅱ.重点单词——————写其形
1．mental adj. 心理的；思想的，精神的；智力的
2．recommend vt.[纵联3]　 推荐；建议，劝告；介绍
3．aspect n. 方面；层面
4．update vt.& n. 更新；提供最新信息；使现代化
5．design vt.& n. 设计
6．analysis n. 分析，分析结果
7．consult vt. 咨询；请教
8．react vi. 做出反应，回应
9．urge vt. 敦促，力劝；竭力主张
n. 强烈的欲望，冲动
10．purchase vt. 购买，采购
n. 采购；购买的东西
11．cure vt. 治愈；解决
n. 药物，疗法；对策
12．comment n. 评论，评价
vi. 评论，议论
13．aim vt.& vi. 以……为目标；瞄准
n. 目的，目标
14．tip n. 建议；提示；顶端，末梢；小费
vt.&vi. (使)倾斜，倾覆；给小费
15．bargain n. 便宜货；协议
vi. 讨价还价
16．appeal vi. 有吸引力；呼吁，恳请
n. 吸引力；呼吁，恳求
17．trick n.
vt.[纵联4] 骗局；玩笑，恶作剧；戏法，把戏；诀窍
欺骗，欺诈
Ⅲ.拓展单词——————通其变
1．innocent adj.清白的，无罪的；无恶意的；纯真的→innocence n．清白，无罪
2．persuade vt.说服，劝说；使信服→persuasive adj.有说服力的；劝说的，劝诱的
3．advertise vt.& vi.做广告，宣传→advertisement n．广告；广告宣传→advertising n．做广告；广告活动；广告业
4．benefit vt.& vi.使受益；得益于 n．益处；救济金；奖金→beneficial adj.有益的，有帮助的
5．promote vt.推广，宣传；促销；促进，推动→promotion n．促进；晋升；促销活动
6．determine vt.确定，查明；决定；裁决→determined adj.坚决的，果断的，有决心的→determination n．决心，果断
7．personally adv.个别地；就本人而言；本人，亲自→personal adj.个人的，亲自的
8．fool vt.欺骗，愚弄 n．傻瓜→foolish adj.愚蠢的→foolishness n．愚蠢
9．latest adj.最新的→late adj.& adv.晚的(地)，迟的(地)→later adv.后来
10．poisonous adj.有毒的→poison n．毒药 vt.毒害

纵联1.“多种福利”
①social welfare社会福利　　 ②live on welfare靠救济生活
③public welfare公共福利 ④child welfare儿童福利
纵联2.前缀“multi­”的常见成员
①multicultural adj. 多种文化的
②multifaceted adj.多方面的 ③multiform adj.多种形式的
④multimedia adj.多媒体的 ⑤multiply v．成倍增加；乘
纵联3.各种“推荐”
①recommend strongly 极力推荐
②recommend heartily 诚恳地推荐
③recommend urgently 紧迫地推荐
④recommend highly 高度赞许
纵联4.“欺骗”法多多
①fool vt.欺骗，愚弄 ②cheat vt.欺骗，作弊
③trick vt.欺诈 ④lie to sb.向某人说谎

单元话题——广告
子话题1　广告的流程与形式
①application n．申请 ②registration n．注册
③summary n．简介，概述 ④display n．显示；陈列；炫耀
⑤delivery n．运送 ⑥label n．标签
⑦discount n．折扣 ⑧brand n．品牌
⑨trademark n．商标 ⑩coupon n．(购物)赠券
⑪brochure n．小册子 ⑫agency n．代理；代理处
⑬admission n．入会费；许可，入场
子话题2　广告的目的与性质
①recreation n．消遣；娱乐 ②sightseeing n．观光
③consumer n．消费者 ④commercial adj.商业的
⑤special adj.专门的 ⑥available adj.可利用的
⑦creative adj.有创意的 ⑧attractive adj.吸引人的
⑨unique adj.独特的；独一无二的
[学考对接·活学活用]
高考采撷(一)　阅读中的词汇应用
1．(2017·北京高考完形)Hannah began to speak out about the homelessness in Manitoba and then in other provinces❶. She hoped to spread her message of hope and awareness. She started the Ladybug Foundation, an organization __❷__ (aim) at getting rid of homelessness. She began to host “Big Bosses” lunches, where she would try to __❸__(persuade) local business leaders to contribute to the cause. She also organized a fundraising (募捐) drive in “Ladybug Jars” to collect everyone's spare change during “Make Change” month. More recently, the foundation began another campaign❹ called National Red Scarf Day — a day when people donate ＄20 and wear red scarves in support of Canada's hungry and homeless.
①用本单元单词替换加黑部分：nationwide
②用所给词的适当形式填空：aiming，此处的aim at意为“旨在(做某事)”， aim at getting可以用aim_to_get来替换。
③用所给词的适当形式填空：to_persuade，本句中用到了“劝说某人做某事”这一结构：persuade_sb._to_do_sth.，此结构还可以替换为persuade_sb._into_doing_sth.。
④加黑词在此处意为：运动，(宣传)活动，此外它还表示：战役，与battle是同义词。
2．(2015·安徽高考完形)Our appetite❶ for new products also contributes to the problem. We are addicted to buying❷ new things. __❸__ (advertise) persuade us that newer is better and that we will be happier with the __❹__ products. The result is that we throw away useful possessions to make room for new ones.
①用本单元单词替换加黑词：urge，其含义为“欲望”。
②写出加黑词在本单元的同义词：purchase，注意本句话中的be addicted to doing sth.意为“做某事上瘾”。
③用所给词的适当形式填空：Advertisements
④选词填空：__A__
A．latest　 B．late　　　 C．later

高考采撷(二)　写作中的词汇应用
(根据汉语及提示词翻译句子)
1．(2017·江苏高考书面表达)引人注目的广告宣传也促进了票房收入的增长。(eye­catching, advertisement, promote)
The_eye­catching_advertisements_also_promote_the_increase_in_the_box­office_income.
2．(2015·重庆高考书面表达)作为一名高中生，最重要的任务是学习，这决定着我们的未来。(senior, determine)
As_a_student_in_senior_high_school,_the_most_important_task_is_to_study_hard,_which_determines_our_future.
(二)课堂重点释疑
1．persuade vt.说服，劝说；使信服
[记牢]
persuade sb. to do sth./into doing sth.
　　　　　　　　　　 说服某人做某事
persuade sb. not to do sth./out of doing sth.
说服某人不要做某事
persuade sb. of sth./persuade sb. that ...
使某人相信……
[练通]
单句语法填空
①Don't let yourself be persuaded into buying (buy) things you don't really need.
②He tried to persuade his father to_give (give) up smoking, but in vain.
③Eventually, we persuaded him of the wisdom of this decision.
句型转换
④The young mother persuaded her son to have a cup of milk.
→The young mother persuaded her son into having a cup of milk.
⑤We persuaded him out of lending his money to that untrustworthy man.
→We persuaded him not to lend his money to that untrustworthy man.
[用准]　persuade sb. to do sth.表示“说服某人做某事”；若表示“试图说服某人做某事而结果不一定时”，则用try to persuade sb. to do sth.或advise sb. to do sth.。
[写美]
⑥(2015·浙江高考书面表达)我设法说服同学们接受了我的主意。
I_managed_to_persuade_my_classmates_into_accepting_my_idea.
2．cure vt.治愈；解决；矫正n.[C]药物，疗法；对策
[记牢]
cure sb. of sth.　　 治愈某人的病；改掉某人的不良习惯
a cure for sth. 治疗……的方法
beyond cure 无可救药
[练通]　单句语法填空
①The shock of losing my purse cured me of all my former absent­mindedness.
②Larry's mother couldn't come to terms with the doctors' conclusion that her son was beyond cure.
③Punishment can never be an effective cure for severe social problems.
[用准]　
cure
强调结果，“治疗，治愈”，其后可直接加疾病或用于cure sb. of sth.结构
treat
强调过程，“治疗”，常用搭配：treat one's＋疾病或treat sb. for＋疾病
[写美]
④(2015·江苏高考书面表达)但仅凭规则并不能改掉一些人的不良行为。
But_rules_alone_can't_cure_some_people_of_their_bad_behaviors._
[联想]　类似cure sb. of sth.的短语还有：
rob sb. of sth.　　　　　　 抢劫某人某物
rid sb. of sth. 摆脱某人某物
inform sb. of sth. 通知某人某事
warn sb. of sth. 警告某人某事
suspect sb. of sth. 怀疑某人某事
cheat sb. of sth. 欺骗某人某事
remind sb. of sth. 提醒某人某事
3．aim vt.& vi.以……为目标；瞄准，对准；旨在n．目标，目的(可数名词)；瞄准(不可数名词)
[记牢]
(1)aim at/be aimed at (doing) sth.
　　　　　　　　　 瞄准；对准；旨在(做)某事
aim to do sth.＝ be aimed to do sth.
目标是做某事
(2)take aim at ... 瞄准……；对准……
with the aim of ... 目的是……
achieve one's aim 达到某人的目标
(3)aimless adj. 漫无目的的
(4)aimlessly adv.＝ without aim　　 漫无目的地
[练通]　单句语法填空
①(2017·全国卷Ⅲ书面表达)I am writing to invite you to join the table tennis team in our school aimed at developing (develop) our interests and improving (improve) our skills.
②(2015·全国卷Ⅰ书面表达)In the newspaper of our school there is a column called “Foreign Cultures”， aiming to_introduce (introduce) American customs and the life of high school students.
③She went to London with the aim of finding a job.
[写美]　句式升级
④(2016·天津高考书面表达)This activity is aimed at improving the students' ability of listening and speaking, which is very popular.(用过去分词作状语改写)
→Aimed_at_improving_the_students'_ability_of_listening_and_speaking,_this activity is very popular.
4．benefit vt.& vi.有益于；有助于；受益n.好处；利益；优势
[记牢]
(1)benefit from/by ... 从……中受益；得益于……
(2)for the benefit of sb.＝ for one's benefit
为了某人的利益
get benefit from 从……中受益
(3)beneficial adj. 有益的
be beneficial to ...＝ be of benefit to ...
对……有益
[练通]
单句语法填空
①A large number of students will benefit from/by the new teaching method.
②It was for the benefit of your company that we did that.
③Although a sudden change can be a bad thing, it might often be beneficial (benefit) in the long run.
完成句子
④Keep it in mind, and gradually we can gain this good learning habit and benefit_from/get_benefit_from it.
记住它，逐渐地我们就可以养成这种好的学习习惯并且从中受益。
⑤That was a health programme to benefit_everyone.
那是一项对每个人都有好处的健康计划。
[写美]
⑥(2014·江西高考书面表达)从长远来看，通过足够的练习，我们可以克服困难并从英语课程中受益。
With_enough_practice,_we_can_overcome_the_difficulties_and_benefit_from_English_courses_in_the_long_run.
5．promote vt.推广，宣传；促销；促进，推动；晋升；发起
[辨清]　写出下列句中promote的含义
①They discussed how to promote cooperation between the two countries.促进，推动
②The company is promoting its new products on television.推广，宣传
③He worked hard and was soon promoted.晋升，升级
④He promoted a campaign to remind the public of protecting the wildlife.发起
[记牢]
(1)promote sb. (from sth.) to sth. 把某人(从某职位)提升到某职位
be promoted to 被提升为……
(2)promotion n. 提升，晋级，促进
get/win/gain promotion 得到晋升
[练通]
单句语法填空
⑤While waiting for the opportunity to get promoted/promotion (promote), Henry did his best to perform his duty.
⑥Because of his good performance, he was promoted to a higher position in the company.
一句多译
经过多年的努力工作，他从职员晋升为了经理。
⑦He was_promoted_from_a_clerk_to_a_manager after many years of hard work.(promote)
⑧He got/won/gained_promotion_from_a_clerk_to_a_manager after many years of hard work.(promotion)
[写美]
⑨(2013·浙江高考书面表达)它不仅让我们接近大自然，让我们从繁重的课业中得到放松，还促进了我们之间的友谊。
Not_only_did_it_get_us_close_to_nature_and_give_us_relaxation_from_heavy_school_work,_but_also_it_promoted_the_friendship_among_us.
6．consult vt.咨询；请教；商量；查阅
[记牢]
consult sb. about/on sth.　　　　 向某人请教/咨询某事
consult with sb. about/on sth. 与某人商量某事，与某人磋商某事
consult a dictionary/a map 查阅字典/查看地图
[练通]　完成句子
①It is recommended that you should consult_your_doctor_about/on your illness.
有关你的病情，建议你去咨询一下医生。
②After consulting_with her daughter and manager, she decided to take on the part.
同她的女儿兼经纪人商量之后，她决定接受那个角色。
③Please don't consult_a_dictionary every time you meet a new word.
请不要每次遇到生词就查词典。
[用准]　关于“查字典”的表达方式还有：refer to a dictionary, look up a word in a dictionary等。
[写美]
④(2012·山东高考书面表达)我建议你经常去办公室向老师请教关于学习英语的方法。
I_suggest_you_should_often_go_to_the_office_to_consult_your_teacher_about_the_method_of_learning_English.
7．recommend vt.推荐；建议，劝告；介绍
[记牢]
(1)recommend sb. sth.＝recommend sth. to sb.
　　　　　　　　　　　　 向某人推荐某物
recommend sb.as ... 推荐某人为……
(2)recommend doing sth. 建议做某事
recommend sb. to do sth. 建议某人做某事
recommend that sb. (should) do sth.
建议某人做某事
It is/was recommended that sb. (should) do sth.
有人建议某人做某事
(3)recommendation n. 推荐；介绍信
[练通]
单句语法填空
①It is because of his recommendation (recommend) that we have such an excellent worker now.
②We strongly recommend reporting (report) the incident to the police.
③Finally, I recommend that you (should)_watch (watch) more live broadcasts of international matches at www. weiqitv. com.
完成句子
④He recommended the young man to our firm as_a_salesman.
他向我们公司推荐了这个年轻人做销售员。
[写美]
⑤(2017·北京高考书面表达)去往长江和泰山的两个旅行，都非常值得推荐。
Of_the_two_trips_to_the_Yangtze_River_and_Mount_Tai,_both_are_highly_recommended.
[联想]　后接宾语从句，从句中谓语动词用“(should＋)动词原形”的常见动词有：

8．design vt.& n．设计；图案；构思；计划
[记牢]
(1)design ...for ...　　　　　 为……而设计
be designed for/to do ... 旨在；打算被用来做……
(2)by design ＝ on purpose 故意地；蓄意地
[练通]　单句语法填空
①They asked me to design a poster for the campaign.
②The programme is designed to_help (help) people who have been out of work for a long time.
③She arrived just as we were leaving, but I'm not sure whether this was by accident or by_design.
[写美]
④(2011·新课标全国卷书面表达)这门课程是作为该科目的入门课而开设的。
This_course_is_designed_as_an_introduction_to_the_subject._
9．determine vt.确定；查明；决定；裁决
[辨清]　写出下列句中determine的含义
①Have you determined the date for the wedding？确定
②The policeman wanted to determine all the facts.查明
③He determined that his son shall have a good education.决定
[记牢]
(1)determine on/upon (doing) sth.　 决定(做)某事
determine to do sth.　　　　 决定做某事(表示动作)
(2)determined adj. 坚决的；有决心的
be determined to do sth. 决心做某事(表示状态)
(3)determination n. 决心
[练通]
单句语法填空
④From the determined expression on his face, we knew that he was determined to take up the job, which needed great patience and determination.(determine)
⑤I have determined on/upon working as a volunteer teacher in the countryside after graduation.
⑥I'm determined to_go (go) all out to live up to my parents' expectations.
句式升级
⑦Because he was determined to study hard, he bored a hole in the wall to “steal” light from his neighbor to read at night.(用过去分词作状语)
→Determined_to_study_hard,_he bored a hole in the wall to “steal” light from his neighbor to read at night.
[用准]　在句中作状语时，常以determined to do sth.的形式出现，类似结构还有：faced with, satisfied with, lost in, caught in, absorbed in, devoted to, buried in, convinced that ...等。
[写美]
⑧(2012·浙江高考书面表达)的确，我们的未来是由很多事情决定的，比如机遇和他人的帮助，但是我们自己的态度、决心和努力工作起着更重要的作用。
It's_true_that_our_future_is_determined_by_many_things,_such_as_opportunities_and_help_from_others,_but_our_own_attitude,_determination,_and_hard_work_play_a_more_important_role.
10．appeal vi.有吸引力；呼吁，恳请vi.& vt.上诉；申诉n.吸引力；呼吁，恳求
[辨清]　写出下列句中appeal的含义
①She appealed to the high court against her sentence.上诉
②Our school appeals to the students to set aside at least an hour every day to take exercise in order to raise learning efficiency.呼吁
③Wolf Warriors Ⅱ has appealed to so many people to go to the cinema since it was showed.吸引
④The annoyed mother appealed to her children to make less noise.恳求
[记牢]
(1)appeal to　　　　　　　　 呼吁；上诉；恳求；对……
有吸引力，使……感兴趣
appeal to sb. to do sth. 呼吁/恳求某人做某事
appeal to sb. for sth. 为某事而向某人呼吁
(2)make an appeal to sb. for sth. 为某事向某人呼吁或请求
make an appeal to sb. to do sth. 呼吁/恳求某人做某事
(3)appealing adj. 吸引人的；引起兴趣的
[练通]
单句语法填空
⑤The government is appealing to everyone to_save (save) water.
⑥They made an appeal/appealed to us for support, but their plan didn't appeal to us.
⑦Harry Potter stories are so appealing (appeal) that they encourage children to read more.
完成句子
⑧The police are_appealing_to_the_public_for_any_information about the missing girl.
警察呼吁公众提供有关这个失踪女孩的任何消息。
[写美]
⑨(2018·全国卷Ⅲ书面表达)体育运动已成为一种重要的娱乐形式，吸引着所有学生。
Sports_have_become_an_important_form_of_entertainment,_appealing_to_all_students.
11．react vi.做出反应，回应
[记牢]
(1)react with ...　　　　　 与……起反应
react to 对……作出反应
react against 反对；反抗；反叛
(2)reaction n. 反应
[练通]　单句语法填空
①Which of the metals in the table reacts the most with oxygen and water?
②Children tend to react against their parents by going against their wishes.
③How did the audience react to his lecture?
④He was surprised that his question should have caused such a strong reaction (react)．
[写美]
⑤(2014·重庆高考书面表达)当你与朋友分享故事时，你会更加在意他们是如何反应的。
When_you_share_a_story_with_your_friends,_you_care_a_lot_more_about_how_they_react.
12．urge vt.敦促，力劝；竭力主张n.强烈的欲望，冲动
[记牢]
(1)urge sb.to do/into doing sth.　 力劝/敦促某人做某事
urge that ...(should) do sth. 极力主张；强烈要求
It is urged that ...(should) do sth. 坚决要求……
(2)urgency n. 紧急；紧急情况
urgent adj. 紧急的；迫切的
in urgent need of 急需
[练通]
单句语法填空
①In case of urgency (urge), call the police.
②The people in the earthquake­stricken area are in urgent (urge) need of food, medicine and shelters.
③My mother always urges me to_do (do) my homework as quick as possible.
单句改错
④They urged that the library was kept open during the vacation.was→be
⑤What is most urgent that the patient should get to hospital.What→It
一句多译
在准备讲座时，我主张你做一些阅读。
⑥In_preparation_for_lectures,_I_urge_you_into_doing_some_reading.
⑦In_preparation_for_lectures,_I_urge_that_you_should_do_some_reading.
[写美]
⑧(2013·天津高考书面表达)因此，我主张组织一些活动，希望他们通过互相帮助来学习更多的知识，交更多的朋友。
Thus,_I_urge_that_we_should_organize_some_activities,_hoping_that_they_will_learn_more_knowledge_and_make_more_friends_by_helping_each_other.
[词汇过关综合训练]　
Ⅰ.单词拼写
1．He was charged with murder but found innocent (清白的) later.
2．Many people are confused about what to do in the face of a mental (心理上的) health emergency.
3．—Could you tell me the tricks (诀窍) of making such tasty cakes?
—Well, I just follow the directions in the cookbook.
4．Do you have any comment(s) (评论) to make about the cause of the fire?
5．There is no doubt that the government are concerned for the babies' welfare (幸福、安全和健康)．
6．I want to consult (咨询) several experienced experts before I make the decision.
7．He does excellent work and obviously he is a man of very high intelligence (智力)．
8．The company employs 20,000 people nationwide (在全国范围内)．
9．The new system needs to be in operation for five months before it can be updated (更新)．
10．They wanted to design (设计) a machine that was both attractive and practical.
Ⅱ.单句语法填空
1．So difficult did I feel it to live in an English­speaking country that I determined to_learn (learn) English well.
2．Here are some tips on how to talk with your parents.
3．In this box are some stem cells that are urgently (urge) needed for a patient.
4．We trust you; only you can persuade him to_come (come)．
5．This range of clothing is specially designed for shorter women.
6．I have every confidence that he'll get a promotion (promote) soon.
7．The project aims to_get (get) kids a stage called “deep reading”， where they can read to learn.
8．(2016·天津高考书面表达)It has been two weeks since you came to our school for the exchange program, which has been of great benefit to all of us.
9．As a retired ear doctor, I heartily recommend TV Ears to people with normal hearing as well as those with hearing loss.
10．The company has conducted a survey to find out the employees' reaction (react) to the new regulations.
Ⅲ.单句改错
1．We appeal all students and teachers to keep the environment clean and to make our campus a beautiful home.appeal后加to
2．Finding a cure of this disease is one of the greatest challenges scientists are facing.第一个of→for
3．It is often recommended that one loses weight to reduce cancer risk.loses→lose
4．Determining to make a breakthrough in his career, he worked day and night in the company.Determining→Determined
5．It's an attractive little home, and I think it's bargain.bargain前加a
6．Consult your doctor how much exercise you should get.doctor后加about
Ⅳ.完成句子
1．As we all know, books are the ladder of human progress. I believe we can benefit_a_lot_from_reading_books (从读书中受益匪浅)．
2．The fresh air and exercise cured_him_of_his_sleeplessness (治好了他的失眠), which made him feel relief.
3．I have just spent a holiday there and would recommend_it_to_everyone (把它推荐给每一个人)．
4．My teacher's words woke me up, and I determined_to_study_harder (我决心更努力地学习)．
5．If you have any doubts about your health, you'd better consult_your_doctor_at_once (马上咨询医生)．
6．She made_helpful_comments_on (就……作出有益的评价) my work.

(一)课前自主学习

1．believe_in[串记1]　 相信
2．for_free 免费
3．be_meant_to 旨在，目的是
4．even_if/though 虽然，即使
5．fool_sb._into_doing_sth.[串记2] 欺骗某人做某事
6．fall_for[串记3] 上……的当，受……的骗
7．play_tricks_on 欺骗；愚弄
8．deal_with 涉及；处理，应付
9．be_amazed_by/at 对……感到惊讶
10．figure_out 弄懂；计算出
11．in_advance 提前
12．appeal_to 吸引；呼吁
13．get_sth._across 把某事表达清楚
14．discourage_sb._from_... 劝阻某人……
15．die_from 死于……
16．be_concerned_about 关心；挂念

[同根短语串记]
串记1.“v.＋in”短语集锦
①believe in相信 ②put in插入，放入
③bring in引入；生产；挣得 ④let in使进入
⑤give in让步，屈服
串记2.“v.＋sb. into doing sth.”结构集合
①cheat/trick/fool sb. into doing sth. 欺骗某人做某事
②argue/talk/persuade sb. into doing sth. 说服某人做某事
③force sb. into doing sth. 迫使某人做某事
④terrify sb. into doing sth. 威胁某人做某事
⑤frighten sb. into doing sth. 吓唬某人做某事
⑥panic sb. into doing sth. 使仓皇行事
串记3.“v.＋for”短语大团圆
①fall for上……的当 ②head for前往
③leave for动身去 ④seek for寻找
⑤search for寻找，查寻 ⑥stand for代表


1．do market research _on 做关于……的市场调查
2．altogether innocent 完全无辜的
3．feel pleased with 对……感到满意
4．serve the public 服务公众
5．commercial advertisements 商业广告
6．affect public welfare 影响公共福利
7．go on the market 投放市场
8．be popular with 受……欢迎的
9．a planned programme 经过计划的项目
10．put together 装配，拟定

1．Even_if an ad does not lie, it does not mean it is altogether innocent.
即使一则广告没有撒谎，也并不意味着这则广告就是完全清白的。
2．When_it_comes_to advertisements, we must all use our intelligence and not be a slave to them!
谈及广告，我们都必须运用自己的智慧，而不要做广告的奴隶！
3．According to the publisher, readers do_seem to be interested in this new novel.
根据出版商的说法，读者的确像是对这本新小说感兴趣。
4．There are even PSAs to teach us how_to_live_healthy_lives.
甚至还有一些公益广告教我们如何健康地生活。
[学考对接·活学活用]
高考采撷(一)　阅读中的词块和句式
1．(2017·江苏高考完形)He might not have done this particularly well, because the teacher told Gabriel that he had a good ear and suggested that Gabriel go into the music store­room to see if any of the instruments there appealed_to_him(对他有吸引力)．(完成句子)
2. (2016·浙江高考完形)He said the chickens had never missed a meal and he could not find out (figure_out) why some of them had stopped laying eggs.(用本单元短语替换加黑短语)
高考采撷(二)　写作中的短语和句式
1. (2018·全国卷Ⅱ书面表达)如果你对我们学校的历史很好奇，或者关心它的未来，你一定不要错过这个绝好的机会。(用be concerned about翻译句子)
If_you_are_curious_about_the_history_of_our_school_or_concerned_about_its_future,_you_mustn't_miss_this_excellent_opportunity!
2. (2018·浙江高考书面表达)Instinctively, I yelled out loud, pulling back the reins hard in order to stop the horse from (discourage_...from) hurting the little creature.(用本单元短语升级句中的加黑部分)

(二)课堂重点释疑


[短语集释]
1．be meant to旨在，目的是
[记牢]
be meant to do ＝ be intended to do
　　　　　　 旨在做，目的是做
be meant for/to be ＝ be intended for/to be
打算用作……/被普遍认为是
mean＋n./v.­ing/ that­clause
意味着……
mean to do sth. 打算做某事
meant to have done sth./had meant to do sth.
过去本打算要做某事(实际上并没有做)
[练通]
单句语法填空
①Independence does not mean shutting (shut) the door to the world.
②It may be mentioned in passing that this material is not meant for publication.
句型转换
③I had meant to consult him, but he was on business then.
→I meant to have consulted him, but he was on business then.
[写美]
④(2015·浙江高考书面表达)有时候放弃一点儿意味着会获得更多。
Sometimes_giving_up_a_little_is_meant_to_get_more/means_getting_more.
2．deal with涉及，关于；处理，应付；与……打交道
[辨清]　写出下列句中deal with的含义
①Although serious problems still remain and need to be dealt with, the world is a safer and healthier place.解决，处理
②Henry has been studying how people deal with failure for 40 years.对待，应付
③It's said that his latest book deals with children's safety at school.涉及，关于
④It is important to learn to use the related trade rules while dealing with foreign companies.与……打交道
[记牢]
(1)deal in　　　　　　　　　 经营
(2)a great deal of 许多；大量
make a deal with ... 和……做生意
make a deal 成交，达成交易
[练通]　单句语法填空
⑤Mr. Smith deals in a little shop to sell clothes.
⑥At the end of the year there was_a great deal to do.
⑦When we make a deal with others to meet at some places we shall be there on time or earlier.
[用准]　deal with和do with均可表示“处理；对待”，与疑问词一起使用时，前者常与how连用，后者常与what连用。
[写美]
⑧(2011·安徽高考书面表达)作为高中生，我们在学习过程中会遇到一个接一个的困难。 每个人都有自己的方式来处理它们。
As_high_school_students,_we_will_run_into_one_difficulty_after_another_in_the_process_of_learning._Everyone_has_their_own_way_to_deal_with_them.
3．get sth. across (to sb.)将(想法、信息等)传达(给某人)；使理解；把某事表达清楚
[记牢]
get about/around　　　　 四处走动；(新闻或消息等)传开
get away from 逃离，摆脱，避免
get away with 侥幸成功；(做坏事)不受到惩罚
get along/on with 与……相处；进展
get down to (doing) sth. 开始认真做某事
get over 解决，克服；从(疾病、震惊中)恢复常态
get through 通过；完成；打通电话；渡过
get rid of 摆脱，除掉
[练通]　选用上述短语填空
①It took me an hour to get_across my intention to her.
②I love cities, but there are times when I need to get out into the countryside and get_away_from the noise, the dirt and the people.
③It's time you got_down_to some practice or the other students will leave you behind.
[写美]
④(2015·陕西高考书面表达)作为一个外向的女孩，我和同学相处得很好。
As_an_outgoing_girl,_I_get_along_well_with_my_classmates.
⑤(2014·山东高考书面表达)众所周知，当我们需要帮助时，我们的朋友会伸出援手帮助我们渡过难关。
As_we_all_know,_our_friends_will_lend_us_a_helping_hand_when_we_need_help_and_they_will_help_us_get_through_difficult_situations.

[句式集释]
1．even if引导让步状语从句
[教材原句]　Even_if an ad does not lie, it does not mean it is altogether innocent.
[悟拓展例句]
(1)We should practice economy even_if we are rich.
即使我们富裕了也仍应该厉行节约。
(2)You must keep to the rules even_if_you_think_they're_unfair.
即使你认为这些规则不公正，但也必须遵守。
(3)Even if (he_is)_laughed_at,_he won't give up his dream.
即使被嘲笑，他也不会放弃梦想。
[析用法规则]
用法归纳
(1)even if“尽管，即使”，用来引导让步状语从句，可用even though替换。
(2)even if/though所引导的从句常用一般现在时表将来。当主从句主语相同时，也可采用省略结构。

[背写作佳句]
(1)(2018·江苏高考写作佳句)Even if/though the rating has brought us convenience, there are still some problems that we will have to face.(要点句)
(2)(2013·湖南高考满分作文)He was determined to learn shooting well, so he devoted almost all his time to training. He never lost heart even if/though (he was) in trouble.(要点句)
2．“特殊疑问词＋不定式”结构
[教材原句]　There are even PSAs to teach us how_to_live_healthy_lives.
[悟拓展例句]
(1)How_to_begin is more difficult than where_to_stop.
如何开始远比在何处结束来得困难。
(2)They always told me what_to_do_and_how_to_do_it.
他们总是告诉我该做什么以及怎么做。
(3)I found a book on how_to_avoid_having_a_second_heart_attack.
我找到一本谈如何避免心脏病复发的书。
(4)The boy is too young to know what to do in trouble.
＝The boy is too young to know what_he_should_do in trouble.
这个男孩太小了，不知道在困难中该怎么做。
[析用法规则]
用法归纳
(1)“特殊疑问词＋不定式”结构在句中可作主语、宾语或表语，疑问词包括疑问代词(who, what, which)和疑问副词(when, where, how)。
(2)能接“特殊疑问词＋不定式”结构作宾语的常见动词有：advise, ask, consider, decide, discuss, tell, show等。这一结构有时也可用于介词后面作宾语。
(3)“特殊疑问词＋不定式”结构可转换为从句。
注意事项
(1)在“疑问代词＋不定式”结构中，不定式常用主动形式表示被动意义。
(2)按英语习惯，疑问词why后面通常不接不定式。但在以why或why not 开头的省略疑问句中，其后可跟不带to 的不定式。
You're looking tired. Why not take a holiday?
你看上去很疲惫，怎么不休假呢？

[背写作佳句]
(1)(2018·北京高考写作佳句)With their interest greatly sparked, I then began to teach them how to make tea.(要点句)
(2)(2018·天津高考写作佳句)I would appreciate it if you could give us some advice on how to improve our robots.(总结句)

[词块、句式过关综合训练]　
Ⅰ.选词填空
fool into, figure out, get across, fall for, believe in, die from, in advance, even if, be meant to, deal with
1．The diagram is_meant_to show the different stages of the process.
2．David, how can you easily trust the door­to­door salesman and therefore fall_for him?
3．It would be difficult to figure_out the losses if they continue to go on strike.
4．The incident is of great importance and I think it should be dealt_with right now.
5．He was fooled_into buying a poor car but fortunately he has got his money back now.
6．Officers felt their point of view was not got_across to ministers.
7．Native English speakers can understand each other even_if they don't speak the same kind of English.
8．Ten passengers are reported to have died_from their serious injuries.
9．In order to catch the early flight, we ordered a taxi in_advance and got up very early.
10．None of us believe_in Tom, for he is always telling lies.
Ⅱ.完成句子
1．I_was_meant_to_study_on_Sunday,_but I just wandered all day.
星期天我本应学习的，但却游逛了一整天。
2．He's_fooled_a_lot_of_people_into_believing he's a rich man.
他骗得许多人相信他是个富人。
3．At that time, I didn't know how_to_deal_with_many_new_things.
那时候我不知道如何应对很多新的事物。
4．Even_if_(we_were)_very_tired,_we went on with the work.
尽管我们已经非常累了，但我们仍然继续干活。
5．When_it_comes_to_adaptation,_it is important to understand that climate change is a process.
当谈到适应的时候，懂得气候变化是一个过程是非常重要的。
Ⅲ.分步写作
下面是有关ChocoLoco bar的介绍，请以“Have you ever tried our ChocoLoco bar？”为题，用英语为其写一则宣传广告，内容如下：
1．ChocoLoco bar的原料：墨西哥最好的可可豆，中国最新鲜的牛奶；
2．与众不同的特点：脂肪含量低，是减肥人士的最佳选择；
3．一旦尝过，都会喜欢上。浓郁的奶香、淡淡的苦涩，美味尽在ChocoLoco bar!
4．价格一般，但质量上乘；
5．在中国各超市均有销售。现在买一赠一；
6．有好的建议请联系我们！
电话：025－86177788
邮件地址：ChocoLoco­bar @ hotmail.com
参考词汇：牛奶香(气)味milk flavour；淡淡的苦涩 a little bitter taste



第一步：准确审题，理行文脉络，拟写作要点
本文是一则宣传广告，属于应用文，时态应用一般现在时，人称是第三人称。既然是宣传广告，就要抓住消费者的心理，所以本写作要点可以从以下三方面着手：一、介绍产品的特点，强调突出这款产品的特色和与众不同的地方；二、除了产品特色外，还有哪些可以吸引消费者购买的理由；三、给出联系方式。其中第一点和第二点可以借助题目中给出的要点，用地道的英语准确表达出要点内容，第三个要点比较简单，直接引用题目中的联系方式即可。
要点1－①：它使用了墨西哥最好的可可豆和中国最新鲜的牛奶。(the best quality cocoa beans, the freshest milk)
It_uses_the_best_quality_cocoa_beans_from_Mexico_and_the_freshest_milk_from_China.
要点1－②：它脂肪含量低，是减肥人士的最佳选择。(be low in, lose weight)
It_is_low_in_fat_and_the_best_choice_for_anyone_trying_to_lose_weight.
要点2－①：它有浓郁的奶香味以及淡淡的苦涩，许多人都喜欢。(milk flavour with a little bitter taste)
It_has_rich_milk_flavour_with_a_little_bitter_taste,_and_many_people_love_it.
要点2－②：ChocoLoco巧克力棒价格一般，但质量上乘。(average price, of high quality)
ChocoLoco_chocolate_bar_is_of_high_quality_and_average_price.
要点2－③：中国各大超市均有销售，现在买一赠一。(available, get another one for free)
It_is_available_in_all_supermarkets_around_China._When_you_buy_one_now,_you_get_another_one_for_free!
要点3－①：欢迎给我们提出宝贵的建议。(valuable suggestion)
You_are_welcome_to_give_us_your_valuable_suggestions.
要点3－②：你可以通过电话联系我们：025－86177788，也可以给我们发邮件，地址如下：ChocoLoco­bar @ hotmail. com.。(contact)
Please_contact_us_by_telephone:_025－86177788_or_email_us_to_the_following_email_address:_ChocoLoco­bar_@_hotmail._com.
第二步：添加细节，文意更丰满，表达更亮眼
广告用语追求生动活泼，引人注目，表述力求简洁、直接，且多用被动语态以突出宣传对象。根据广告的特色可对文章进行进一步提升，并加上开头语，点明广告的主题。可用That's why ...句式来加强语气。
开头语：如果你从没吃过ChocoLoco巧克力棒，你就永远想像不到巧克力棒有多美味。(双重否定， if条件句)
You_can_never_fancy_how_yummy_chocolate_bars_can_be_if_you_have_never_had_a_ChocoLoco_chocolate_bar.
拓展1－①：只有墨西哥最好的可可豆，以及中国最新鲜的牛奶才能被用来生产ChocoLoco巧克力棒。(be used to)
Only_the_best_quality_cocoa_beans_from_Mexico_and_the_freshest_milk_from_China_are_used_to_make_the_yummy_ChocoLoco_chocolate_bars.
拓展2－①：那就是为什么这么多人喜欢它，特别是它浓郁的奶香、淡淡的苦涩。(That's why ...)
That's_why_so_many_people_love_it,_especially_its_rich_milk_flavour_with_a_little_bitter_taste.
拓展2－③：ChocoLoco巧克力棒如此美味，在中国各大超市均有销售。(so ... that, 倒装)
So_yummy_is_ChocoLoco_bar_that_it_is_available_in_all_supermarkets_around_China.

第三步：连句成文，排语句顺序，重衔接过渡


为保持广告用语简洁，文章无须多加衔接词，但应插入一些招揽消费者、吸引购买的鼓舞语句，如Why not come and have a taste？等。
Have_you_ever_tried_our_ChocoLoco_bar?
You can never fancy how yummy chocolate bars can be if you have never had a ChocoLoco chocolate bar. Only the best quality cocoa beans from Mexico and the freshest milk from China are used to make the yummy ChocoLoco chocolate bars. It is low in fat and the best choice for anyone trying to lose weight. That's why so many people love it, especially its rich milk flavour with a little bitter taste. Why not come and have a taste? ChocoLoco chocolate bar is of high quality and average price. So yummy is ChocoLoco bar that it is available in all supermarkets around China. When you buy one now, you get another one for free! You are welcome to give us your valuable suggestions. Please contact us by telephone: 025－86177788 or email us to the following email address: ChocoLoco­bar@ hotmail. com.

理清文体结构之(十)　说明文之事理类——掌握行文结构最重要
事理类说明文在某个程度上与议论文相似，在文章开头往往提出一个现象，接着以科学研究成果为例，说明这个现象的普遍性与真实性，在文章最后给出结论，与篇首的现象相互印证。

　　[高考典例]　2016·天津卷·C篇
[速读全文，理行文结构]
　　[1]When John was growing up, other kids felt sorry for him. His parents always had him weeding the garden, carrying out the garbage and delivering newspapers. But when John reached adulthood, he was better off than his childhood playmates. He had more job satisfaction, a better marriage and was healthier. Most of all, he was happier. Far happier.
[2]These are the findings of a 40­year study that followed the lives of 456 teenage boys from Boston. The study showed that those who had worked as boys enjoyed happier and more productive lives than those who had not. “Boys who worked in the home or community gained competence (能力) and came to feel they were worthwhile members of society，” said George Vaillant, the psychologist (心理学家) who made the discovery. “And because they felt good about themselves, others felt good about them.”
[3]Vaillant’s study followed these males in great detail. Interviews were repeated at ages 25, 31 and 47. Under Vaillant, the researchers compared the men’s mental­health scores with their boyhood­activity scores. Points were awarded for part­time jobs, housework, effort in school, and ability to deal with problems.
[4]The link between what the men had done as boys and how they turned out as adults was surprisingly sharp. Those who had done the most boyhood activities were twice as likely to have warm relations with a wide variety of people, five times as likely to be well paid and 16 times less likely to have been unemployed. The researchers also found that IQ and family social and economic class made no real difference in how the boys turned out.
[5]Working — at any age — is important. Childhood activities help a child develop responsibility, independence, confidence and competence — the underpinnings (基础) of emotional health. They also help him understand that people must cooperate and work toward common goals. The most competent adults are those who know how to do this. Yet work isn’t everything. As Tolstoy once said, “One can live magnificently in this world if one knows how to work and how to love, to work for the person one loves and to love one’s work.”
1.提出现象(第1段)
童年时期帮助做家务的孩子长大后更快乐。(可解46题)
2.以研究成果为例说明该现象的普遍性和真实性
用数字验证现象
3.给出结论
第5段点明工作的重要性，童年时期的各项活动能够帮助孩子情感健康发展，这也印证了第1段提出的现象。(可解50题)

[定区间·细比对]
46．What do we know about John?
A．He enjoyed his career and marriage.
B．He had few childhood playmates.
C．He received little love from his family.
D．He was envied by others in his childhood.
50．What can be inferred from the last paragraph?
A．Competent adults know more about love than work.
B．Emotional health is essential to a wonderful adult life.
C．Love brings more joy to people than work does.
D．Independence is the key to one’s success.
[答案]　46.A　50.B
46．由题干关键词定位到第1段划波浪线部分，分析得出答案。
50．由题干关键词定位到最后一段(结论段)，归纳得出答案。