初中英语教科版（五四学制）七年级下册Unit 7 What's in the Ads?学案

What's in the Ads

【学习目标】

1．学习现在完成时

2．学习词汇：advertisement、purpose、business等

【学习重难点】

1．折扣的表达

2．现在完成时

【学习过程】

一、新知学习

1．What’s the closing ___(时间）on Sunday?

2．What’s the ___（目标） of advertising?

3．There are ads every ___（秒） on.

4．People want to buy a ___（商品）that a famous person uses.

5．Not all advertisements are ___（诚实的）.

二、达标检测

1．Companies make advertisements to ___

A.sell their products          B.use famous people

C.spend billions of dollars    D.save their money

2．Advertising on ___ is the newest method.

A.buses, trucks, taxis and subways

B.the Internet and mobile phones

C.the radio and television

D.newspapers and magazines

3．How did the shoe-making company sell millions of shoes?（    ）

A.They had the lowest prices.

B.They gave false advertising.

C.They got famous persons to wear their shoes.

D.They made ads through the Internet and mobile phones.

4．Why can't we believe everything in ads?

A.Because we should spend all our money.

B.Because companies spend billions of dollars.

C.Because some advertisements don't tell the truth.

D.Because we can't escape from the world of advertising.

5．翻译：There is escape from the world of advertising!

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