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初中冀教版Lesson 29 How to Push a Product教学ppt课件
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这是一份初中冀教版Lesson 29 How to Push a Product教学ppt课件，文件包含八下Unit5-29pptx、Lesson29课文朗读wav等2份课件配套教学资源，其中PPT共44页， 欢迎下载使用。
What is imprtant fr pushing a prduct?
If yu had yur wn prduct t sell, hw wuld yu push it?
The market is like a battle which has many peple t cmpete in.
battle [ˈbætl]n. 战斗；战役
He created many inventins fr peple.
create [kriˈeɪt] v. 创造creatin n. 创造creative adj. 有创造性的
The ad is very imprtant t push a prduct.
ad [ˌeɪˈdiː] n. 广告
custmer [ˈkʌstəmə]n. 顾客
The custmers are paying fr their things.
similar [ˈsɪmələ]adj. 相像的；相仿的；类似的
Lily is similar t Lucy in many ways.
The vlunteers ffer much help t the ld in the cmmunity.
ffer[ˈɒfə] v. 提供；供给ffer sb. sth.=ffer sth. t sb.给某人提供某物
The sun is shining brightly in the sky.
shine [ʃaɪn]v. (shne/shne)发光；反射
Dn’t wrry! Yu will succeed sme day.
succeed [səkˈsiːd] v. 成功；做成success n. 成功successful adj. 成功的successfully adv. 成功地succeed in ding sth. 成功地做某事
battle create ad custmeralreadysimilarsample
n. 战斗；战役v. 创作；创造n. 广告n. 顾客；主顾；客户adv. 已经adj. 相像的；相仿的；类似的n. 样品；样本
ffer shine quality surely succeed
v. 提供；供给v. 发光；反射(shne/shne)n. 质量；品质adv. 当然；确信无疑v. 成功；做成
push a prduct stand utcatch ne’s eyehave an interest in
推销产品出色；杰出；更为重要吸引某人的目光在……方面有兴趣
Listen t the passage and fill in the blanks.1. Yu need t make yur prduct ___________.2. G t trade _________ and present yur prduct.3. Peple get t knw the _________ f yur prduct after they experience using it.
After a lt f hard wrk, yu finally have yur prduct. But that’s nly half the battle. Nw yu have t get peple t buy it.
Is yur prduct easy t use? Hw can yur prduct imprve peple’s lives? Why shuld peple buy YOUR prduct? Remember, yu need t make yur prduct stand ut.
S tell peple what is special abut it. Hw can yu d that? Here are a few suggestins.Create an ad. First, study yur custmers’ ages, interests and ther infrmatin. Secnd, chse a type f ad—TV, bus, magazine, newspaper r Internet. Third, decide what yur ad will tell peple abut yur prduct. Find ways t catch their eye.
G t trade shws and present yur prduct. Peple cming t trade shws already have an interest in similar prducts. They can experience yur prduct, enjy it and even cme t lve it.Push yur prduct using samples and gd deals. Peple get t knw the advantages f yur prduct after they experience using it. Offering samples and deals will get yu mre custmers.
These suggestins can make yur prduct really shine. Hwever, gd quality is the mst imprtant thing. With a gd quality prduct and excellent advertising, yu will surely succeed.
Learning Tip
If yu “push” a prduct, what are yu ding?Well, if it’s a pushpin, yu may be really pushing it. But if yu’re “pushing” a prduct, yu are trying t sell it.
There is a push-pin hlding up this piece f paper.
1. Remember, yu need t make yur prduct stand ut.
stand ut 出色；杰出e.g. Amy stands ut amng thse girls.埃米在那些女孩当中特别出众。stand构成的短语还有：stand fr 代表；拥护；容忍stand by 支持；遵守
Language Pints
2. Create an ad.
create v. 创作；创造关联词汇：creatr n. 创造者creatin n. 创造；创建creative adj. 有创造(力) 的creature n. 生物
3. Find ways t catch their eye.
catch ne’s eye 吸引某人的目光。此处eye为“目光”的意思。同义短语：draw ne’s eye/attentine.g. His behavir caught the teacher’s eyes.他的行为引起了老师的注意。
4. Peple cming t trade shws already have an interest in similar prducts.
already adv. 已经。一般位于be动词、助动词之后，行为动词之前，也可位于句末加强语气。
e.g. The wrkers have already built many rads.工人们已经修了许多路。I have seen the film already. 我已经看过这部电影了。He hasn’t been there yet. 他还没有去过那。
辨析：already, yet与still
have an interest in 在……方面有兴趣，后可接名词、代词或动名词作宾语。与其含义类似的短语：take an interest in 对……有兴趣shw an interest in 对……表现出兴趣be interested in 对……感兴趣
5. Offering samples and deals will get yu mre custmers.
ffer v. 提供；供给ffer+ sth. 提出某事ffer t d sth. (主动)提出做某事ffer sb. sth. = ffer sth. t sb. 提供给某人某物
e.g. I ffered sme ckies frm my mm.我提供了妈妈做的甜饼。She ffered t help clean the playgrund.她提出帮助清理操场。The bss ffered us sme drinks.老板提供给我们一些饮料。
辨析：ffer与prvide
e.g. The gvernment prvided huses fr the hmeless peple. 政府为无家可归的人们提供了房子。
6. With a gd quality prduct and excellent advertising, yu will surely succeed.
succeed v. 成功；做成succeed in ding sth. 成功地做了某事
Our city has succeeded in creating many cmpanies. 我们的城市成功地创办了许多公司。
succeed的变形：(1). success n. 成功；have a success in 在某方面成功。The festival party had a success. 美食节成功了。(2). successful adj. 成功的；be successful in 在某方面成功。Bb has successful in making a mdel plane.鲍勃成功地做了一个飞机模型。
(3). successfully adv. 成功地China has sent many spaceships int universe successfully.中国成功地发射了许多宇宙飞船到太空。
1. Read the lessn and write true (T) r false (F).
1). Making yur prduct is just half the battle. ( ) 2). There are nly three ways t push a prduct. ( ) 3). Custmers learn the advantages f a prduct by using it. ( ) 4). Only excellent advertising can help yu succeed.( )
Let’s D It!
2. Write dwn the tpic sentences f paragraph 3, 4 and 5.
Create an ad.
G t trade shws and present yur prduct.
Push yur prduct using samples and gd deals.
3. Cmplete the passage with the crrect frms f the wrds r phrases in the bx.
custmer similar ffer excellent stand ut catch ne’s eye
It’s nt easy t make yur prduct succeed. Because there are always ________ prducts n the market, yu have t put in mre effrt.
Yu shuld chse specific ____________, then create a perfect ad t ______________ . When they buy yur prduct, _____ them gd service. Remember, ________ advertising will always make yur prduct __________.
catch their eye
ADS FOR NEW PRODUCTS! A prduct is smething that yu sell. In small grups, think f a new prduct. It can be a funny prduct r a prduct that helps peple. Think hard and have fun! Create an advertisement fr yur prduct. Yu can get useful infrmatin frm TV, newspapers r the Internet. Here are sme ideas:
• What des yur prduct d?• Wh wuld want t buy it?• What kind f ad wuld sell yur prduct best? A TV ad? A radi ad? A newspaper ad?• Hw much mney wuld peple pay fr yur prduct?As a grup, present yur ad t the class.
1. Dad ffers ______ the peple clean the rads with much ice.A. help B. helps C. t help D. helping2. —Have yu ever been t Changsha _______?—Yes, I have _______ been there twice.A. already; yet B. already; alreadyC. yet; yet D. yet; already3. Jenny has _______ in selling ut all her cakes.A. success B. successful C. succeeded D. successfully
4. After cmparing, the prducts in my cmpany ________. And we received many rders.A. std up B. std ut C. sat up D. put up5. Thanks t the teacher’s help, ur team ________ a rbt last week.A. created B. creatinC. creative D. has created
Talk abut hw t push a prduct.
1. Review and recite the imprtant pints f this lessn.2. Talk abut the ways t push prducts.3. Preview the next lessn.
What is imprtant fr pushing a prduct?
If yu had yur wn prduct t sell, hw wuld yu push it?
The market is like a battle which has many peple t cmpete in.
battle [ˈbætl]n. 战斗；战役
He created many inventins fr peple.
create [kriˈeɪt] v. 创造creatin n. 创造creative adj. 有创造性的
The ad is very imprtant t push a prduct.
ad [ˌeɪˈdiː] n. 广告
custmer [ˈkʌstəmə]n. 顾客
The custmers are paying fr their things.
similar [ˈsɪmələ]adj. 相像的；相仿的；类似的
Lily is similar t Lucy in many ways.
The vlunteers ffer much help t the ld in the cmmunity.
ffer[ˈɒfə] v. 提供；供给ffer sb. sth.=ffer sth. t sb.给某人提供某物
The sun is shining brightly in the sky.
shine [ʃaɪn]v. (shne/shne)发光；反射
Dn’t wrry! Yu will succeed sme day.
succeed [səkˈsiːd] v. 成功；做成success n. 成功successful adj. 成功的successfully adv. 成功地succeed in ding sth. 成功地做某事
battle create ad custmeralreadysimilarsample
n. 战斗；战役v. 创作；创造n. 广告n. 顾客；主顾；客户adv. 已经adj. 相像的；相仿的；类似的n. 样品；样本
ffer shine quality surely succeed
v. 提供；供给v. 发光；反射(shne/shne)n. 质量；品质adv. 当然；确信无疑v. 成功；做成
push a prduct stand utcatch ne’s eyehave an interest in
推销产品出色；杰出；更为重要吸引某人的目光在……方面有兴趣
Listen t the passage and fill in the blanks.1. Yu need t make yur prduct ___________.2. G t trade _________ and present yur prduct.3. Peple get t knw the _________ f yur prduct after they experience using it.
After a lt f hard wrk, yu finally have yur prduct. But that’s nly half the battle. Nw yu have t get peple t buy it.
Is yur prduct easy t use? Hw can yur prduct imprve peple’s lives? Why shuld peple buy YOUR prduct? Remember, yu need t make yur prduct stand ut.
S tell peple what is special abut it. Hw can yu d that? Here are a few suggestins.Create an ad. First, study yur custmers’ ages, interests and ther infrmatin. Secnd, chse a type f ad—TV, bus, magazine, newspaper r Internet. Third, decide what yur ad will tell peple abut yur prduct. Find ways t catch their eye.
G t trade shws and present yur prduct. Peple cming t trade shws already have an interest in similar prducts. They can experience yur prduct, enjy it and even cme t lve it.Push yur prduct using samples and gd deals. Peple get t knw the advantages f yur prduct after they experience using it. Offering samples and deals will get yu mre custmers.
These suggestins can make yur prduct really shine. Hwever, gd quality is the mst imprtant thing. With a gd quality prduct and excellent advertising, yu will surely succeed.
Learning Tip
If yu “push” a prduct, what are yu ding?Well, if it’s a pushpin, yu may be really pushing it. But if yu’re “pushing” a prduct, yu are trying t sell it.
There is a push-pin hlding up this piece f paper.
1. Remember, yu need t make yur prduct stand ut.
stand ut 出色；杰出e.g. Amy stands ut amng thse girls.埃米在那些女孩当中特别出众。stand构成的短语还有：stand fr 代表；拥护；容忍stand by 支持；遵守
Language Pints
2. Create an ad.
create v. 创作；创造关联词汇：creatr n. 创造者creatin n. 创造；创建creative adj. 有创造(力) 的creature n. 生物
3. Find ways t catch their eye.
catch ne’s eye 吸引某人的目光。此处eye为“目光”的意思。同义短语：draw ne’s eye/attentine.g. His behavir caught the teacher’s eyes.他的行为引起了老师的注意。
4. Peple cming t trade shws already have an interest in similar prducts.
already adv. 已经。一般位于be动词、助动词之后，行为动词之前，也可位于句末加强语气。
e.g. The wrkers have already built many rads.工人们已经修了许多路。I have seen the film already. 我已经看过这部电影了。He hasn’t been there yet. 他还没有去过那。
辨析：already, yet与still
have an interest in 在……方面有兴趣，后可接名词、代词或动名词作宾语。与其含义类似的短语：take an interest in 对……有兴趣shw an interest in 对……表现出兴趣be interested in 对……感兴趣
5. Offering samples and deals will get yu mre custmers.
ffer v. 提供；供给ffer+ sth. 提出某事ffer t d sth. (主动)提出做某事ffer sb. sth. = ffer sth. t sb. 提供给某人某物
e.g. I ffered sme ckies frm my mm.我提供了妈妈做的甜饼。She ffered t help clean the playgrund.她提出帮助清理操场。The bss ffered us sme drinks.老板提供给我们一些饮料。
辨析：ffer与prvide
e.g. The gvernment prvided huses fr the hmeless peple. 政府为无家可归的人们提供了房子。
6. With a gd quality prduct and excellent advertising, yu will surely succeed.
succeed v. 成功；做成succeed in ding sth. 成功地做了某事
Our city has succeeded in creating many cmpanies. 我们的城市成功地创办了许多公司。
succeed的变形：(1). success n. 成功；have a success in 在某方面成功。The festival party had a success. 美食节成功了。(2). successful adj. 成功的；be successful in 在某方面成功。Bb has successful in making a mdel plane.鲍勃成功地做了一个飞机模型。
(3). successfully adv. 成功地China has sent many spaceships int universe successfully.中国成功地发射了许多宇宙飞船到太空。
1. Read the lessn and write true (T) r false (F).
1). Making yur prduct is just half the battle. ( ) 2). There are nly three ways t push a prduct. ( ) 3). Custmers learn the advantages f a prduct by using it. ( ) 4). Only excellent advertising can help yu succeed.( )
Let’s D It!
2. Write dwn the tpic sentences f paragraph 3, 4 and 5.
Create an ad.
G t trade shws and present yur prduct.
Push yur prduct using samples and gd deals.
3. Cmplete the passage with the crrect frms f the wrds r phrases in the bx.
custmer similar ffer excellent stand ut catch ne’s eye
It’s nt easy t make yur prduct succeed. Because there are always ________ prducts n the market, yu have t put in mre effrt.
Yu shuld chse specific ____________, then create a perfect ad t ______________ . When they buy yur prduct, _____ them gd service. Remember, ________ advertising will always make yur prduct __________.
catch their eye
ADS FOR NEW PRODUCTS! A prduct is smething that yu sell. In small grups, think f a new prduct. It can be a funny prduct r a prduct that helps peple. Think hard and have fun! Create an advertisement fr yur prduct. Yu can get useful infrmatin frm TV, newspapers r the Internet. Here are sme ideas:
• What des yur prduct d?• Wh wuld want t buy it?• What kind f ad wuld sell yur prduct best? A TV ad? A radi ad? A newspaper ad?• Hw much mney wuld peple pay fr yur prduct?As a grup, present yur ad t the class.
1. Dad ffers ______ the peple clean the rads with much ice.A. help B. helps C. t help D. helping2. —Have yu ever been t Changsha _______?—Yes, I have _______ been there twice.A. already; yet B. already; alreadyC. yet; yet D. yet; already3. Jenny has _______ in selling ut all her cakes.A. success B. successful C. succeeded D. successfully
4. After cmparing, the prducts in my cmpany ________. And we received many rders.A. std up B. std ut C. sat up D. put up5. Thanks t the teacher’s help, ur team ________ a rbt last week.A. created B. creatinC. creative D. has created
Talk abut hw t push a prduct.
1. Review and recite the imprtant pints f this lessn.2. Talk abut the ways t push prducts.3. Preview the next lessn.
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