这是一份冀教版八年级下册Unit 5 Buying and SellingLesson 29 How to Push a Product优秀教学设计，共3页。教案主要包含了知识目标，能力目标，情感目标，教学重点，教学难点，课前准备等内容，欢迎下载使用。

Lessn 29 Hw t Push a Prduct

Teaching Aims:

【知识目标】

Key vcabulary: push, battle, already, similar, ad, quality, sample, shine, ffer, custmer.

Key phrases: stand ut, catch ne’s eye, surely succeed.

【能力目标】

T talk abut hw t push a prduct.

【情感目标】

Push a prduct by students.

Teaching imprtant and different pints:

【教学重点】

Vcabulary: push, battle, already, similar, ad, quality, sample, shine, ffer, custmer

Phrases: stand ut, catch ne’s eye, surely succeed

【教学难点】

T talk abut hw t push a prduct.

【课前准备】

Tape recrder, Multimedia，PPT

Teaching prcedures：

Step 1. Lead-in

Greeting.

Shw the students an ad abut Nike. Then shw them a serius f pictures abut ads.

Shw them a picture with “trade shw” and let them knw the meaning f it.

Step2.New wrds:

push, battle, already, similar, ad, quality, sample, shine, ffer, custmer

Language use

1.If yu had yur wn prduct t sell, hw wuld yu __________ it?(push)

2. Peple cming t trade shws already have an interest in _________ prducts.(similar)

3. Offering samples and deals will get yu mre __________.(custmers)

4. It is imprtant fr prducts t have gd ________.(quality)

5. These suggestins can make yur prduct really _________.(shine)

Step 3. Listening

Listen t the lessn and d a T r F questin.

①Making yur prduct is just half the battle. ( )

②There are nly three ways t push a prduct. ( )

③Peple cming t trade shws already have an interest in similar prducts.( )

④Only excellent advertising can help yu succeed. ( )

Answers:

1. T 2. F 3. T 4. F

Step4: Read and answer

Read the text and finish the task-reading.

1. What's the mst imprtant thing t make yur prduct really shine?

______________________________________________________________________

2. What will get yu mre custmers?

______________________________________________________________________

3. What will make yu surely succeed?

_______________________________________________________________________

Check answers

1.Gd quality.

2. Offering samples and deals.

3. A gd quality prduct and excellent advertising.

Step6: Language pints

1. get sb. t d sth. = have sb. d sth. 让某人做某事

Yu shuld get yur sn t d his hmewrk befre playing.

在你儿子玩耍之前，你应该让他先做家庭作业。

2. 首先……，其次……

First, yu can mtivate the children; secnd, yu can teach them.

首先你要激励孩子们，然后你可以去教他们。

3. have interest in... 对……感兴趣

I have n interest in math, but my brther Jim has interest in it.

我对数学不感兴趣，但是我的哥哥吉姆对它感兴趣。

【拓展】be interested in 对……感兴趣。

4. succeed 成功；做成

succeed(in) ding sth. 意为“成功地做某事”

We have already succeeded in getting t the tp f the muntain.

我们已经成功地到达了山顶。

【拓展】success n. 成功；successful adj. 成功的 successfully adv. 成功地

Step6: Discussin

Shw the students several ads and then give them a task.

Ask the students t discuss in pairs abut hw t push a prduct. Then make a shrt play abut hw t push yur prduct.

Tips:

What des yur prduct d?

Wh wuld want t buy it?

What kind f ad wuld sell yur prduct best?

Hw much mney wuld peple pay fr yur prduct?

Step7: Hmewrk

1. Use the key wrds and phrases t cmplete the passage n page 75.

2. Cpy language pints and translate new wrds and phrases.

Step8:Self-reflectin

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